Tag: Marketing

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The Other AI Content Paradox

What if you cold-emailed things people actually might want?

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The Funnel of the Future is Upside Down

With AI, the SaaS funnel can start with custom product delivery—and then you sell the relationship.

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Why So Bad, AI Ads?

AI marketing should show enhancement, not replacement.

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December 6, 2023

In Praise of Inauthenticity

Everyone tries to get authentic too fast. Can’t we build the relationship first?